Sean Buckley answers: What was the one big decision that made your company what it is today?

Being different, at Ultra Tune we’re not scared by doing things differently to the
competition and I believe this is what sets us apart. We did it back in the early days
with our Dyno-tuning and we continue the trend today with our controversial
television commercials. We’re different, we take pride in being different and we
aspire to be different.